What a welcome to Jermyn Street!
This week, we celebrated the official launch of our new Oliver Brown boutique, and what a tremendous welcome to Jermyn Street it was! We were joined by some of our dearest friends and patrons of the brand; Lord and Lady Brocket, George Blandford, Alexander Spencer-Churchill, Charles Delevingne and The Marquess of Blandford to name but a few. The event was covered exclusively by our friends at Tatler, whom we wish to thank for their continued support.
Oliver Brown owner and founder Kristian Ferner Robson welcomed guests alongside his wife Davinia and their 2 beautiful children. The family were dressed in Oliver Brown bespoke, as they posed for photos as guests arrived.
The evening’s proceedings were co hosted by men's tailoring aficionado Alistair Guy, who sported an Oliver Brown Pembroke navy velvet smoking jacket.
Alistair demonstrated his sartorial flair and styled some of our esteemed guests on the evening. Edmond Kamara, Mathias Le Fevre, David Evans all donned Oliver Brown smoking and dinner jackets and looked effortlessly dapper.
Sartorialist & Creative Director Mathias Le Fevre, pictured wearing our elegant Langton dinner jacket in black barathea.
Our guests enjoyed delicious Negroni's provided by Boxer Gin, as well as bubbles from our friends at the award-winning Pale Fox Prosecco.
The evening’s gastronomical delights were prepared by chef
Tom Thornton. Guests enjoyed a selection of delicious canapes, from handpicked fresh crabmeat crostini's, to chargrilled hanger steak with chimichurri, but the star of the show was the tuna tartar, which had everyone lusting for more.
Alistair Guy, Daisy Knatchbull, Kristian Ferner Robson and Freddy Knatchbull.
Lord and Lady Brockett enjoying the celebrations.
The incredibly chic Jade Parfitt pictured with Alistair Guy.
Scott Wimsett and Jacquetta Wheeler.
Guests pursued the new AW21 ready to wear collection, which offers heritage, timeless pieces for the contemporary gentleman. The new Oliver Brown store will offer an edit of our iconic formal and casual wear lines as well as country clothing and accessories for the modern sporting gent. The full collection can still be seen at our flagship store at 75 Lower Sloane Street in Chelsea.
Edmond Kamara sporting the luxurious double breasted Caversham smoking jacket in burgundy.
Our new menswear destination in the heart of London’s Mayfair has been a natural evolution for Oliver Brown. Founder Kristian comments:“The new store has really come about due to popular demand. We have a lot of clients who work in Mayfair and can’t get to Chelsea in their lunch hour, so we felt this was a natural solution. It’s also a great way to introduce the brand to new customers who wouldn’t normally consider Chelsea a menswear shopping destination. We’ve already found since the doors opened that the location is an ideal spot to be discovered and it is driving footfall and new customers to Chelsea as well as being rediscovered by existing clients.”
The stylish Isabella Charlotta-Poppius and Fiona Jane.
Thank you to everyone who made the launch a night to remember, in particular all of the team at our fantastic PR agency LDN Communications, thank you for all your hard work and ongoing support.
We look forward to welcoming our clients, old and new, to our new boutique at number 75 Jermyn Street
